Facebook Marketing for Dummies
by Paul Dunay
and Richard Krueger
Pub. date 2/1/11
Description: With more than 400 million active users and more than 25 billion pieces of content shared each month, Facebook is an exciting platform with infinite marketing possibilities. This how-to guide breaks it all down for you and shows you ways to reach your customers with effective marketing strategies, tactics, and techniques on Facebook. Packed with new and updated content, including coverage of the new universal “like” button and Open Graph, Facebook Marketing For Dummies, 2nd Edition is an essential starting point for developing a successful marketing campaign on Facebook.
This is a great book for anyone who is using a Facebook page for business purposes. Whether you’re using it to promote your personal blog, an Etsy shop or something larger, there are plenty of tips to help you make the most out of your Facebook experience.
This is the second edition of the book. It was updated in 2011 to reflect changes in Facebook’s policies and functions.
The book is organized well and each concept is clearly explained. It’s helpful to read through the chapters to get an overview and then you can refer back to specific sections as you need to.
Some of the topics include:
- Tips for maximizing the social networking effect
- Steps for creating and customizing your page
- Hints for creating successful landing pages
- All about Facebook’s ad bidding system
- Ideas for contests and promotions
- Facebook business etiquette tips
Facebook makes it easy to quickly set up a fan page, but learning all the details can be confusing and time consuming. This book will help make it easier to set up and maintain a page that will effectively promote your business.
WHERE TO BUY – The book is available at a discount on Amazon.
PRIZE – Facebook Marketing for Dummies – ARV $25
Here’s how to enter to win ….
***MANDATORY ENTRY: Leave a comment – just say something nice! ***
Optional Bonus Entries: (must do main entry first – post a separate comment for each bonus entry)
* Like Sweeps4Bloggers on Facebook
* Subscribe to Sweeps4Bloggers by email (green sidebar button)
* Subscribe to Sweeps4Bloggers by reader (Orange sidebar button)
* Post my button on your blog and comment with the link
* Follow Sweeps4Bloggers on Twitter
* Tweet about the giveaway and comment with the link to your tweet (you may TWEET DAILY for 1 bonus entry each day)
* Post on your blog/website about the giveaway and comment with the link (5 entries)
* Check out Giveaways4Prizes today – either add one of your giveaways to a linky or look at a giveaway that’s listed (2 entries, leave 2 comments)
* Like For Dummies on Facebook
* Follow For Dummies on Twitter
* Enter the Oxygenetix giveaway (ends 1/3)
* Enter another current Sweeps4Bloggers giveaway and let me know which one you entered (enter as many as you’d like, but only 1 bonus entry)
Giveaway ends January 4, 2012 at 8pm Pacific Time. Giveaway is open for residents of the US and Canada only. Winner will have 48 hours to respond to notification with shipping info and claim prize – if no response, another winner will be chosen . Subject to the official rules. No purchase necessary – void where prohibited by law. Disclaimer/Disclosure: Review sample and prize provided by the giveaway sponsor.